Archive for July, 2008

Explaining The What, Why and How To Your Worthy Readers Or Clients

Part of what you need to do in online marketing is writing good advertisements (or blog posts) to promote your products or services.

If you are promoting an affiliate product and using the Ads provided by the vendor – my suggestion is to stop using or to modify the major bulk of content provided to your writing style. The reason is that you are not the only affiliate promoting the products so don’t let the duplicate content affect your search engine ranking.

So if you feel that you are not good in writing your own advertisement or product reviews, here is a worthy guide that you can follow when you are writing your next money-making advertisement. This guide is adapted from a book by Jeffrey GitomerLittle Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others (Jeffrey Gitomer’s Little Books).

Your Guide To Writing A Worthy Advertisement

When your worthy readers, subscribers or clients open your next email or on a search link to one of your blog posts with an advertisement or product review promoting your “next big product”, most of these people have one thing in common thinking – they’re skeptical and will start to consider whether the next 2 minutes are worth their reading and further exploring to what you are offering.

They have a lot of questions in their mind that they hope they will be able to get an answer from your posting. Questions like:

  • What is this product or service that you are offering to me? Try to explain the product in few words. If you have to explain the main benefit in a lengthy paragraph – you’ve killed your readers!
  • Why will this product or service work for me (this time or as compared to other competitors’ similar products)?
  • Why do you want me to do this (use this product)? You can explain that the techniques of yester-years are no longer valid and this product are inline with the latest.
  • What are you trying to accomplish? This question may sound weird, and a typical answer is you want to make money, this will be a no-no. Rather you can make use of this advertisement to promote yourself as a professional. Remember provide value first! Money will come later!
  • What will this mean to me (after using this product)? Remember to highlight the benefits like e.g. saving time in running your online business and having more time for your family and yet still having a better income than before.
  • How will this effect me (as compared to before)? You can talk about the technical features of your products like e.g. being able to automate the contents so that your website always look updated.
  • How do I win? Humans are competitive in nature and do not wish to lose out to others. Highlight your most important benefit that will make your readers (make them imagine) feel that they are going to be the next winner!

There you go.

These are the common questions that one may have. If you can think of more, feel free to adapt and expand on this guide. You may also realize that by answering most of these questions in your advertisment – you may get a lengthy post. So the next challenge for yourself is if you can shorten your writing by emphazizing on the essence of what you want to offer.

If you are into a good read and want to learn more on enhancing your persuasion skills, check out the Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others (Jeffrey Gitomer’s Little Books).

My Blog Readability Test

Come across this interesting website – what it does? It shows the level of education required to understand my blog.

blog readability test

Glad to know that my blog only requires guys who have Junior High School Education to understand what I am typing.

If you are interested in this kind of site, it would be good to know that the basic nature of this site is very viral. If I am not wrong, you will be clicking on the banner above to check out the reading level for your own blog and posting the result as well.

Guess what? You have just helped to make the website famous! If you can use the same idea of that site on your own site, it’s a matter of time your site will become famous as well!

How To Gauge If You Are A Pro In Your Niche

Do you read over the past posts (advice and suggestions) in your blog or do you know what you have ever posted 1 year down the road?

One of the advice that many successful markters will give to new online marketers will be to concentrate on your niche and blog often on that niche.

And, to be able to blog often, you have to learn how to give advice and suggestions in your blogging. From there onwards, you will slowly build up your traffic and subscribers. That’s where you also build your fame and can result in good monetary sense. Agree?

So one of the ways to gauge, I believe, whether you are a professional or expert in your niche is if you do read what you have posted and most importantly using what you have posted as a reference.

For example, I have ever written a post on how to write articles to drive sales and traffic and articles, as many marketers would strongly recommend, article marketing is one of the good tools to use in your online business. So whenever I do write an article and I want to use a good template to gauge – I can use my post as a reference.

So what does this mean to you and to others? Simply put, if you preach what you says and use what you know, other marketers will pick it up and have better perception of you as a professional in your niche.

Remembering, blogging is not just posting for others to enjoy. Blogging what you know, can be a good reference for your own as well.

Learn from what you have posted and you can be a better professional!

The New WordPress 2.6 – Get It or Leave It?

The New WordPress 2.6 has just been released – So should you get It or leave It?

Here’s my past history of using Wordpress:

  • When version 2.5 was released, I was relunctant to upgrade from my 2.3.1. This is a very old habit of human being – the relunctance to change. Until this site got hacked by some Russian guy (I mentioned about him on my twitter profile), this was a tough lesson to learn as 2.3.1 does have its vulnerability.
  • When I have upgraded to 2.5 then to 2.5.1, everything seems good – the new and professional interface but it does have its flaw (which I have regrets upgrading), which was that the “new flash based” media uploader is not working for Firefox users but well for Explorer users. Other than that, everything about version 2.5.1 is pleasant enough. So while using 2.5.1 till recently, I have been switching to and fro from Firefox and Internet Explorer – just to add in the pictures.

So what’s new for WordPress version 2.6 that I have noticed?

  1. The Media Uploader has two options now – Flash based or Normal.
  2. For you – numbers conscious – in terms of word count for your blog post, there is this new feature now under the “Save/Publish” option.
  3. A new interface for the Plugins settings whereby all the activated ones are separated from the non-activated ones. Neat!

Oh yar, have you noticed a change in theme for this site? This is a free theme offered by UniqueBlogDesigns which can be comparable to the one used by John Chow. Just a bit of tweaking here and there, this blog theme will have its own values.

If you are interested in this theme, just click on the link above, do note that if you are using the StripeAd by MaxBlogPress – the header title and menu will be shifted down (due to CSS coding) – once I have explored and find a way out of this darkness, I will keep you all posted.

Google Is Releasing Numbers For Your Keywords Research

Google – the big Daddy of search engine, has just upgraded their Keyword Research Tool and I am liking it!

Some of my uses for Google Keyword Research Tool

I like to follow the success of some of the famous blogs like Alvin Phang’s GatherSuccess, John Chow and Carlo Cab.

By using the Google Keyword Research Tool, you can roughly gauge which keywords Google is ranking them in the search engine.

Next, after you know the keywords, you can follow their Posting Style, how they post and get ranked.

Then you can do your own routine research for your own blog to see which keywords are slowly being picked up by Google.

Google Keyword Research Tool – The Past

I must say, the Google Keyword Research Tool is a very handy tool indeed. After a few months of blogging and trying my hands on “making money online”, now my blog is being picked up by these keywords. *Pat on my back*

Definitely, putting my blog into this genre, is like a continuous battle of who is the best online money maker.

So using the Old Google Keyword Research Tool only tell you which are the keywords being picked up but you do not know which is the best keyword (= blogging direction) to use as what you see, are just colored bar.

Google Keyword Research Tool – The Present

With the recent upgrade by Google, I am seeing a grin on my face. Why? As you can see below:

The new Keyword Research Tool

Google is showing numbers! Now not only do you have the information of which are the keywords being picked up, you can now slowly narrow down to better research stuff like:

  • The Same – Which Keywords are low in Advertiser Competition (meaning keywords not being widely used)
  • The New – The Approximate Search Volume for last month and overall. This information can let you know the growing trend of keywords and which is the better choice.

This new feature is also widely raved about by successful internet marketers in terms of Affiliate Marketing. They are happy that now they can know which keywords they can use for their Adwords or Pay-Per-Click campaign without being in heavy competitions with others.

So if you are into Keyword Research, enjoy this new feature by Google Keyword Research Tool.

Is Online Marketing Getting Stale?

I was looking through all of my posts today.

Been a long while since I saw myself doing much of a review for a online marketing product. Erm, other than the fact that I just promoted Jimmy D Brown’s Membernaire Program in my latest post.

It’s not that there are no new products worth doing a review; everyday I am still receiving a huge list of emails promoting the next big thing, with the amazing offers of bonuses.

But my feeling after going through them – aren’t they offering the same old stuff again? Do you agree with me on that?

No offence there to all the internet marketers, but just feeling that the whole online marketing industry is not expanding much.

Much of the information being offered are still focusing on how to:

  • Get started in online marketing,
  • Drive Traffic to your site,
  • Build your own list and maintaining a good relationship,
  • Produce your own products,
  • Market your stuff to different channels like Amazon, eBay, Squidoo to the most common, Facebook and MySpace
  • Finally set all the above on automation and wait for the money to “roll” in?

Most of the information out there are still on these areas but just packaged differently. I remembered paying $97 for a certain ebook that some other is selling for $27 – same information, but just that the $97 ebook has a longer sales page and more bonuses.

So does it really work for all? I guess not, else most of the internetprenuers would have stopped buying all these same information.

But is there still hope or a certain bright light somewhere? My take is… Yes! I feel that a lot of new and full of potential internetprenuers have all the information needed to get started. But rather is the lack of having the same mindset as to those successful internet marketers, e.g.:

  • How to blog (the same style) like Darren Rowse, John Chow, Zac Johnson – they blog frequently and they are getting paid like CEOs.
  • How to create successful sites like ClickBank, Paydotcom, Click2Sell, or even Facebook, MySpace and Friendster.
  • Or even the owning the next big dream like becoming the next Google, Yahoo, Apple or Microsoft.

The last one may seem a bit far-fetched but nonetheless, nothing is impossible. I just hope to see more of myself doing reviews on these new subjects soon.

Jimmy D Brown’s Membernaire Program Reopens!

Jimmy D Brown’s Membernaire Program Reopens!

Time really pass… more than 6 months ago, as I first set up this blog to post about my interest in reviewing online marketing products, Jimmy D Brown’s Membernaire Program was the first one that I did my first review.

Amazingly as well, was that, as I finished posting that, the membership program (for 1,000 lucky members) was closed.

Today, as I am typing this, Jimmy D Brown’s Membernaire Program has re-opened after 6 months (Affilicore is 6 months old as well). The rate of joining or the rate of shrinking available membership is even faster as compared to the first launch.

If you have any intention to set up your own membership site, let Jimmy D Brown show you the way.

If you still do not know who Jimmy D. Brown is and what is Membernaire all about?

Who is Jimmy D. Brown?

Firstly, Jimmy D Brown is the man that you should go to steal his knowledge. He has created many successful sites like Profits Vault Monthly, Nicheology, Content Goldmine and List And Traffic. His income per month just for 2 of his sites: $70,000 per month or $840,000 per year!

Secondly, most of the programs out there are teaching you traditional methods of creating your membership site. Imagine having to use large investment of time to prepare your training materials, buying and installing expensive and complicated script, racking your brain constantly for fresh contents or even to struggle to keep your subscribers in…

Jimmy D Brown’s Membernaire

So what Jimmy D Brown did was to remove all this hassle and in place, a Fixed-Term Membership site whereby you just need to produce 2-3 page article lesson every week, broadcast your lessons using an autoresponder and selling the access.

It’s that simple and remember… a Fixed Term membership site can be setup in 48 hours or less; easy to maintain; no expensive scripts needed; easily maintainable and most importantly, keep your subscribers happy! (more money!)

Do you have anything to lose? I guess absolutely not, because of the money-back guarantee!

>> Click Here To Invest In Jimmy D Brown’s Membernaire Program

Success Rides on Success

I believe in this saying: “Success rides on Success”, I do not know who coined this phrase, but if there is no one – I will like to own this phrase.

So as of Monday, 30th June 2008 – I am owning this phrase: “Success Rides On Success”

Okay, enough of this – the reason for this phrase is sort of an advice or resource for many budding entrepreneurs out there, who are seeking to make that break to become famous!

One of the very important source that I have been keep with me are emails from this site: www.trendwatching.com

Today, I have gotten a email from them that says “41 new ventures begging to be introduced to Singapore” – doesn’t this subject line simply capture your attention.

Once you link over the link and to the main page, read this: “41 new business ideas ready to be copied, er… get inspired by…

How does it feel inside for you? A glimpse of hope for a better future? I feel that too!

If you have that burning desire to know more, click over this link:

http://www.trendwatching.com/briefing

After reading it, you feel that the business idea looks successful, it’s time to ride on this success!

Remember to download the copy of PDF for your reference. If one fine day, you achieve Success and it’s because you read this post and referred to that site, please send me just a simple word of Thanks or a token cheque of apprecation.

Remember: “Success rides on Success