How To Create Successful Landing Pages that Sells

This is a guest post by Gagandeep Singh from Landing Page Optimization – the complete source on landing page design, optimization and testing. To have your voice here, click here to contact me or be a contributor to my free article directory – articlejuicy

Landing page is the first page of your website which visitor sees after clicking on a search engine result, online ad or promotional email. The success and failure of an online campaign depends completely on your landing page. Hence, you need a successful landing page that sells well to make your online campaign profitable. In this post, I am going to share some tips which you should follow to make your landing page successful.

Relevance: – Your Landing page should be completely relevant to your advertisement. Be sure to use the similar titles and keywords in your landing page as you have used in your online ads. For e.g.:- If you are offering free 30-day trial for a software in your Advertisement then your landing page should not ask them to pay for downloading software.

Originality: – The content of your Landing page should be completely original. In case, you are an affiliate and trying to sell product of another company then don’t copy the exact content from the parent website. Google Adwords never show two ads directing people to pages with similar content or identical pages.

Customized Landing pages: – Your Landing pages should focus on one offer at time. If you are running multiple offers at same time then you should create separate landing pages for each offer. The landing pages with different offers distract user mind and don’t convert well.

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Which Kind Of Marketing Tool Is Better For You – Free Or To Pay?

August and September have been a very busy month for Online Marketers as one by one release their marketing tools that is supposed to shake the internet marketing scene and help you and me to “really” start making money online!

And most of these releases are being captured at my Review Blog – Dexter Recommends This (it’s new!)

What caught my attention with the release of a product and with this posting is Brad Callen’s Keyword Elite 2 and the many debates around it!

Debate: Free Marketing Tool Is Better – So Why Pay For Brad Callen’s Keyword Elite 2?

So how did this debate come about? Brad Callen’s new release is supposed to reduce keyword research time and also to help you monetize around the keywords, therefore giving you more time in your marketing efforts. A very good marketing tool indeed even for the newbie.

Then there’s the other group who feel that investing that kind of money into Brad Callen’s is a complete waste of money as there are already many few keyword research tools that are totally free and good enough for this purpose. So their remarks are to save it and concentrate on those free ones!

My Personal View…

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What You Can Learn From Jimmy D Brown’s Affiliatenaire For Your Affiliate Marketing

Without a doubt, Affiliate Programs are now one of the common ways that you and I can make use of to make good money online.

With so many programs and affiliate network out there, you can literally be signed up as an affillate in less than 5 minutes and to start promoting. Simply fill up, submit, receive an email, and you are ready to go! Rinse and repeat!

Erm… What Is An Affiliate Program or Affiliate Marketing?

Though common as it is now, I do understand there are some who are still very new with internet marketing and may not know what is an Affiliate Program.

And as explained in simple terms by one of my internet marketing mentors, Jimmy D. Brown, who has just released and reopened his Affiliate Marketing Learning Program - Affiliatenaire.com, Affiliate Marketing is simply an agreement in an affiliate program between a vendor and you (an affiliate) in which the vendor agrees to pay you, as the affiliate, a commission for referrals generated through your efforts to promote a uniquely assigned tracking link.

If you are still unclear, it simply work in this manner:

1. You join an affiliate program (e.g. ClickBank) through their signup process. (Free)
2. You are immediately assigned a unique affiliate tracking link.
3. You promote the affiliate tracking link in a variety of ways like Pay-Per-Click, Article Marketing, Forum Marketing, Blogging, Twittering and many other ways.
4. You earn commissions on orders generated through your promotion.

If That’s So Simple, Does It Mean I will Be Making Good Money Online With Affiliate Marketing Soon?

The Reality Of Affiliate Marketing

As you will learn from Jimmy D. Brown’s Affiliatenaire, there are already 50 gazillion other people out there (still increasing) doing the exact same thing you are doing or plan to do – if you could remember what it is that you are doing. These are the reasons why eventually, some affiliates succeed and some fail, a reason why some affiliates profit moderately and some affiliates profit substantially. 

How You Can Start Succeeding As Shared By Jimmy D Brown – To Be Different!

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Successful Internet Marketers’ Online Marketing Technique That You Can Try

A few Successful Internet Marketers like Joel Comm and Mike Filsaime have been using a new or rather reformed online marketing technique, which I believe, will be the norm for other internet marketers to follow in times to come.

What Kind Of New Or Reformed Marketing Technique?

The new or reformed online marketing technique I am talking about is the Promotion of Membership program by giving away something free.

If you are not too sure what is a Membership program all about. In general is a membership program is a program whereby you or your potential clients would sign up for either a monthly newsletter on the latest marketing techniques like Social Media Marketing or Viral Marketing or a 52 weeks training course on teaching a certain technique.

Some Popular Online Membership Programs are:

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Success Comes To You In A ZigZag Manner

I was reading from a few self-development books (my personal favorite is The New Psycho-Cybernetics) and all these books have the same message – Success Will Always Come To You In A ZigZag Manner and also that this form of success is lasting!

What Does This Mean To You As An Online Marketer?

If you have a dream of, let say, becoming the best online or affiliate marketer and being able to make a real living out of an online business, you will definitely achieve Success (if you hold true and be persistent to this dream and goal) and as long as you are willing to learn from your mistakes (not to repeat and hold onto them any more) and move forward – thus the ZigZag Manner!

Therefore you must always have this mindset in order to achieve Success in what you keen to seek!

There are many successful individuals who have followed this path and fulfilled their wish and what best ways to share with you, two such Strong Believers – The Super Affiliate, Ewen Chia and Youngest Millionaire, Adam Khoo!

Learn From The World-Famous Ewen Chia

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How Marlon Sanders Can Help You With Outsourcing Your First Virtual Assistant

Outsourcing is rather the “in-thing” in the online marketing scene nowadays. Many internet marketers seem to be promoting or releasing a few affiliate products on this topic.

You can read a few of the product (by Timothy Ferriss’s and Jimmy D. Brown’s) through this post >> Are You Ready To Outsource Your Business For Real Freedom?

If you are still new to this outsourcing term, it bascially means hiring someone else to do part of your daily online marketing chores, while you concentrate on what you do best.

Photo Courtesy of Scott Ingram Photography

For example, you can be good at creating Small Reports but in order to profit from your info-products, you need to promote and market them, therefore to maximize your time and efforts, you can outsource your marketing to other people or normally known as Virtual Assistants to help you in areas like:

• Create reseller pages and contests
• Respond to the needs of affiliates or JV partners
• Design banner ads for affiliates
• Write emails
• Write postcards to resellers

Virtual Assistants can be part of your online careers as either on Part Time (one time off) or Full Time (when you are fully established in your business)

Since you have understood this well, will you like to have a 16-Point Guide by Marlon Sanders to help you in hiring your First Part Time (and soon A Full Time) Virtual Assistant Based On How He Hired His Own Virtual Assistants?

With this reference, you can use it as a checklist and also help you to answer some of the common queries like:

• Can you afford it?
• Where do you find them?
• How do you work with them?
• How do you save 50% on their pay?
• What country should you hire them from?
• What if their work isn’t up to par?
• What skills do they need?

If you are ready, here is the 16-Point Guide By Marlon Sanders:

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God’s Word = The Next Big Thing In Affiliate Marketing?

Disclaimer: this post has something to do with Religion and the Bible… if you are uncomfortable with the content (my apologies), you may wish to leave this site, else do enjoy how God’s Word can help you with your affiliate marketing business.

The Nature Of The Affiliate Marketing Business

Affiliate Marketing can have its ups and downs at times.

When the time is good, you get to see lots of traffic to your site and lots of commission going into your bank account; When the time is bad, you grumbled and started to say all the negative things to yourself and you start to turn to professional internet marketing services (ebooks, mentoring) for better guidance and inspirations to help you in your affiliate marketing business. You are doing this with the hope that things will turn out better!

What If God Is An Internet Marketer?

The Bible - courtesy of sxc.hu

If God is an internet marketer today, God’s Word (The Bible) will be the all-time top selling product and the affiliate marketers can be sure that they will stand to profit much! God will be the mentor that you can turn to for all the online marketing advice.

Why Is That So?

If you have a Bible with you right now, I will be doing some reference to some of the Bible verses, that can be quite relevant to the nature of our online business. How you will be reading in the following lines will be:

• The normal stuff you’ll say to yourself when times are bad and are going against you!
• What is the advice that God will give to you?
• Where to refer to, in your bible, for that actual advice!

Are You Ready? Let’s go!

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Review Sites, Squidoo and Hubpages Are Everywhere

It’s scary to know that Review Sites, Squidoo and Hubpages are all over the Search Engine Results…

If you do not know what are Review Sites, Squidoo Lens and Hubpages all about – they are simply the commonly used marketing methods now to promote personally reviewed affiliate products. Review Sites can exist in the form of a blog, just like this, whereas Squidoo Lens and Hubpages are normally one page recommendations.

To put that in acutal context, are you currently keeping yourself updated with all the latest releases of online marketing resources?

If you are, you should have noted that there are a few current big releases like Commission Blueprint, Secret Affiliate Code 2 and the Continuity Blueprint.

When products of such are released, affiliate marketers are very busy and the owners are getting happier. Affiliate Marketers are busy with creating Review Sites, Squidoo Lens and Hubpages and planting them with all their personal bonuses, hoping to get as much commission as possible. The owners will be laughing to the bank because of the efforts of these hardworking marketers.

Do you want proof of these pages in the Search Engine? See this when I did a search for Secret Affiliate Code 2:

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How To Turn Adversity Into Opportunity In Your Online Business

I attended a short inspirational talk by a entrepreneur running a successful business in the area of personal development, who is also beginning to make his mark in the online marketing arena.

What is good to learn from him, in this short talk, is that in every adversity, there’s always an opportunity, even in an online business.

Like how? Simply by changing the way you present your information to others in any of your online materials to help them perceive that your products or services are always a solution in any adversity.

A simple illustration could be like this, which is shared by this entrepreneur:

If your area of business is selling an educational package of how to make money by becoming an investor in stocks and shares, and in your website, your email promotions and your education materials are just on:

• Picking good stocks
• Know when the price of the stock is going down
• Know when to let go of the stock and then make a fortune

all in a short time frame…

But in reality, the actual current stock market trend is like this:

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Seven Little Ways To Give Values Back In Affiliate Marketing

The whole economy is in turmoil, stock markets don’t seem to have the energy to climb up and more people are keeping their money under the pillow than with banks.

When I first started knowing how to do business as a 19 years old kiddo and playing my part serving the nation, the first business model that I came across was the Network Marketing model or known to many as Multi-Level Marketing. To many, they still prefer to call it Pyramid Scheme Selling.

My few encounters with the model are that this business model will withstand the ups and downs of the market. Nonetheless, after so many years (8 years and counting…) of not getting involved in it, my former companies are still doing very much well and better than before even in this current times of financial turmoil.

The one reason that I can think of of being sustainable in that business is that – the business gives value back to the clients. Once the clients appreciate the value they have received, they return and the repeat business starts.

So if I based it in a Formula, it will be Value => Repeated Business => Money => Sustainability.

Now if we focus on the topic of value that an affiliate marketing or internet marketing business can offer, do you think this business model is sustainable as well, in any market situations?

The blog income report for the month of September for both John Chow and Alvin Phang are out, and their results (income) are amazing. I am glad to mention that both individuals are successful bloggers and internet marketers who give true value back, every time, to their readers. Am I also one of those individuals that give back value to you? You are my best judge!

So How Can We Give Value In Affiliate Marketing?

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