Information Loading Is Out, Enter The Era Of Applications
To all marketers (whichever your level of experience is at this moment) – there is a change in the online marketing scene and this change may affect you sooner than you think!
I have been reading and following on the movements of some trend-setters and many are making the change and based on my opinions, I hope I can give you a clearer picture of the past, present and future!

Past – Long Live Giving Away Information!
The past is the era where many people are just getting onto the Internet in search for solutions (information) to their problems. Back then, technology advancement is not there and whatever information (that really works) there is simply turn precious. Those who know how to monetize these pieces of information became rich.
They, in turn, became Gurus who started teaching people on
- how to come out with their own information (making them the expert in return),
- how to present them (membership, ebooks, DVD & Videos, etc) and
- how to attract people to come to their site in an instant (PPC, Backlinks, Articles, Blog Comments, Forum)
The learning curve for each step became simpler and this in turn became a good chance for those who have learned to share with those who are starting out…







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